rutarte

rutarte

2015 / 2014
poster print photo retouching

The posters I show below were created as a voluntary collaboration I keep up with the organisation committe of RUTARTE Festival which is an annual showcase of contemporary Huesca´s artists within bars and pubs of the city.
client: GAO. Grupo de Artistas Oscenses

2015 Edition

concept

The marked chair is both a geographical place, with a positional coordinates, and an art object as it has been chosen from a wide range of possibilities.

Grab a sit and reflect on where you are and what you see, as the beginning of any creative process, the chair as a place where to get involved in the passive action of thinking.

poster

flyer

2014 Edition

concept

The ad concept is based on surreal objects from the early twenties, such as the tea cup of Méret Oppenheim: "Le Déjeuner en fourrure".

Art itself is a non sense product of the civilization that is represented in this particular case juxtaposing an organic wild element (as the hair is) and the inorganic massive production piece of ceramic (as a cup tea is). The meeting between this two usual elements wants to depict the spontaneous and random action is inside every conscious and meditated process of thinking.

In my opinion, this is the real feeling of art creation, and this is the way art can be viewed inside a bar premises.

poster

flyer